Korean actor Gong Yoo, 28, who starred in the recent popular TV series, "Coffee Prince," will show off his princely charm, modeling products for the LG Household and Health Care cosmetic line, Ohui For Men.

The actor will replace Korea"s top entertainer Rain to join the current Ohui female models, popular actresses Son Ye-jin and Kim Ah-joong.

Gong was chosen for the job because of his gentle and sophisticated image, according to the cosmetics maker.

"Gong Yoo's strength is that his style is luxurious and aristocratic, yet he has an easiness to him that doesn't make him difficult to approach," LG Household and Health Care said.

The heartthrob actor will feature in an Ohui For Men commercial that will air early October. "In this commercial we will capture the hearts of men, not to mention women, with a gentle and warm image that only Gong Yoo can present," the company said.

AsianBite

Gong Yoo Official Thread

That's wonderful. He is good looking. He'll be great at it. I just watched Coffe Prince and I enjoyed it. Can't wait to watch the next episode.

Gong Yoo is one of my favorite Korean male stars next to Jo In Sung. He will definitely be an excellent image model for this brand. Go Gong Yoo oppa.

i like GY in Coffe prince.... good for him...

I remember that this guy is starring in "One Fine day" series.
I like his acting very much

it is okay with us if Gong Yoo replaces rain to be the next model of ohui because he is very cute!!!!!!!!!!!!!!!!!!

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great actor!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!

I REALLY LIKED RAIN BUT IF THIS ROLL IS REALLY MEANT FOR GOONG THE LET IT BE.

lolz.... i watched the said commercial at youtube... gosh.. he is really gorgeous! \m/

That's not so bad. I hope he does a good job at it.

wow.. i really like goong yu.. he's good enough to have the step next to my ever favorite rain..lol